An online Forbes article says the aim of a public relations (PR) firm is “promoting clients and making them seem as successful, honest, important, exciting or relevant as possible.” The keyword in that definition is seem. If you work for a PR company, it really doesn’t matter whether or not your clients are actually “successful, honest, important, or exciting.” Your job is just to make other people think they are. When it comes to leading songs that direct our thoughts and affections to Jesus on Sunday mornings, our task couldn’t be more different. We don’t have to make stuff up about Jesus or pretend he’s something he’s not. God wants …
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